At Telefónica Europe we believe that companies who respond to the needs of communities are most likely to thrive and survive.
As a provider of mobile communications to consumers and businesses, we want to harness our services, skills and the active involvement of our employees to help others and to enrich lives.
We talk to and work with various charities and community bodies in the countries where we operate and we offer support, know-how and technology. Many of our employees are involved in mentoring and volunteering.
In 2007, our charity sponsorships and donations reached just under £2.8 million.
'We want to enhance people’s lives and the performance of businesses, as well as, the progress of the communities where we operate, by delivering innovative services based on information and communications technologies.' Richard Poston, Telefónica Europe plc - Community Investment Champion.
We are very keen on projects that use mobile and other wireless solutions to address social concerns. But we also pick campaigns for their social value, rather than any commercial gain. We canvass our people to find out how and where they want us to invest in projects.
We are proud of the strong community spirit at Telefónica O2, and we are naturally drawn to causes in four main areas: Youth, Education, Health and the Environment. Separately, each of our operating businesses selects its own individual initiatives within this framework. We also encourage our people to contribute to a wide variety of public service commitments, in some cases providing paid time off.
Community involvement, we believe, can improve the lives of many people and support building Telefónica O2’s reputation. We will continue to build partnerships with charitable and community organisations, both nationally and internationally.
